by Brandon Cornett
Are you a business owner trying to figure out the whole blogging thing? Have you been wondering if it’s worth your time and effort to create a blog for your own business? By the end of this article, you’ll understand the many benefits and will be better able to decide if blogging is [...]
Blogging Tips | brandon | 
August 1, 2008 9:57 am | 
Comments (0)
This post is part of our blogging tips series for business bloggers.
“At the end of the day, we must learn to think outside the box and leverage our knowledge capital to come up with value-added solutions that are robust and scalable.”
Do you hate this kind of buzzword-driven gibberish as much as I do? Well, guess [...]
Blog Writing | brandon | 8:08 am | Comments (0)
by Brandon Cornett
“I want to start blogging but I’m not sure where to begin. What advice can you offer on how to start a blog?”
This is a common question that people ask, and one that I receive about once a week via email. I think that most people have underlying questions as well. So the [...]
Technical Matters | brandon | June 13, 2008 8:02 am | Comments (0)
This post is part of our blogging tips series for business bloggers.
If you are a one-man or one-woman business, then the choice for blog writer is an easy one. You’ll have to do it yourself (our outsource it to a blog writing service). In this case, you may ask yourself if blogging is even right [...]
Blogging Tips | brandon | 6:39 am | Comments (0)
This post is part of our blogging tips series for business bloggers.
One of the great things about publishing a business blog is that you can have it up and running quickly. So there is a tendency to rush forward and start cranking out content. I know this from experience. Blogging can be addictive, and you [...]
Blogging Tips | brandon | June 11, 2008 5:20 pm | Comments (0)
This post is part of our blogging tips series for business bloggers.
Okay, first thing’s first. Before you can get off and running with your business blog, you need to define your blogging purpose. In other words, you need to know the reason you are blogging in the first place … and it should be a [...]
Blogging Tips | brandon | April 18, 2008 3:31 pm | Comments (0)
This marks the start of a new series dedicated to business blogging. This new series will consist of 100 articles built around blogging tips for business owners (i.e. those people who use their blogs for marketing or business communications).
If your blog is about kittens, then this article is not for you. However, if your blog [...]
Blogging Tips | brandon | 3:11 pm | Comments (0)
by Brandon Cornett
Here today, gone tomorrow. It seems that’s the lifespan of many business blogs these days. The blog goes up, it fails to deliver the desired result, and the blog is abandoned. It’s an endless cycle of waste.
Wasted time, wasted energy and, in come cases, wasted money!
In order to break out of this cycle [...]
Blog Strategy | brandon | March 16, 2008 3:30 pm | Comments (0)
There are many ways to increase traffic to a business blog (or an educational blog, or any other kind of blog for that matter). But in my opinion, the best way to increase blog traffic is simply by posting often with quality content.
In fact, there are so many benefits of posting quality content that I’m [...]
Blog Promotion | brandon | 12:33 pm | Comments (0)
Through my highly advanced powers of mathematical computation, I’ve just realized that the online booklet, The Business Blogging Bible, is about 50% complete.
Six of the twelve sections are done — including the following topics:
Planning your business blog
Creating your business blog
Design considerations
Increasing usability
Writing blog content
Optimizing the blog for search engine visibility
I’ve just started on the next [...]
Blog Strategy | brandon | January 9, 2008 3:39 pm | Comments (0)