Category: Corporate Blogs

SEC Shares Its Thoughts on Corporate Blogs

Christopher Cox, chairman of the Securities and Exchange Commission, said he was intrigued by the idea of letting companies use Weblogs to disseminate important corporate information.
It seems he even has a favorite blogger. The chairman has invited Sun Microsystems chief Jonathan Schwartz to speak to the SEC about making company disclosures through blogs. Schwartz blogs [...]

Kodak Blog Offers Extreme Photo Ideas

Extreme holiday photo cards? You bet. And who better to deliver them than Kodak?
Tom Koehn, Kodak’s Director of Marketing and Customer Experience, posted the timely tips to Kodak’s company blog. Just in time for the holidays.
Blog URL: http://1000words.kodak.com/

If Corporate Blogs Were a Popularity Contest…

If corporate blogs were a popularity contest, I’d vote for The Bovine Bugle. The Bugle is written by “Farmer Jonathan” at Stonyfield Farms, a Vermont-based provider of organic dairy products.
In my opinion, a corporate blog should strive to tear down walls (real or perceived) between company and customer. But so many corporate blogs miss this [...]