Category: Corporate Blogs

The Fun Side of Business Blogging

A recent post from the blog of Greg Verdino reminds us that blogging can (and should) be enjoyable. Greg is the Vice President / Director of Emerging Channels at Digitas.
Coincidentally, I was reading his blog and thinking, “What an interesting business blog … here’s a guy who seems to really enjoy blogging.” And then I [...]

Jobster Blog Gives Sound Management Advice

“How to Keep Your Geeks Happy and Productive”
That’s the title of a new article on the Jobster blog. The article offers managers eight ways to keep their technical / IT personnel (i.e. geeks) happy and productive, all the live long day.
This is one of the most accurate, insightful and “no B.S.” articles on employee management [...]

Best Practices in Corporate Blogging

Some longtime bloggers have assembled their own list of best practices for corporate blogging.
A notable quote comes from Shel Israel, co-author of the blogging book Naked Conversations.
Shel says:
“To be effective every now and then you need to do something risky, and attract attention. When you take risks you increase the chance of making a mistake, [...]

A Lawyer’s Take on CEO Blogging

Michael Fitzgibbon, a labor lawyer from Ontario, has written an interesting post about corporate blogging / CEO blogging that brings up the question (can of worms?) of employee blogging, legal issues, etc.
Michael seems to share my belief that most concerns over corporate blogging come down to people issues, not technology issues. The technology may give [...]

Corporate Blogging - Burden or Benefit?

Ross Dawson outlines some global trends for 2007 that he feels will have a continued impact on the highly networked world we live in. Aptly, he calls it Five Global Trends for 2007.
One of the points he makes is about longer working hours. Ross makes the point that “technology has helped create business. But as [...]

Real Estate Blogs and Wikis - Ann Handley Discusses

Ann Handley, Chief Content Officer at MarketingProfs, blogs about the online creativity of real estate professionals. As blogs and other social media continue to grow in popularity, the real estate industry is catching on.
The number of real estate blogs has risen steadily over the last few years, as those in the real estate professional look [...]

CEO & Corporate Blogging - GM, Sun Microsystems, Wells Fargo

A recent article at iMediaConnection.com talks about corporate blogging in general, and the blogs of GM, Sun Microsystems and Wells Fargo in particular.
One particular part of this article rings true for me, when the author states:
“The best corporate blogs shed their corporate happy talk and speak to people in the same tone and manner [...]

Corporate Blogs in the News

Corporate blogs have been in the news a lot lately. In the first press release listed below, the author seems skeptical that blogs will become mainstream in the corporate world. Is it just me, or does this run contrary to the fact that the author is writing a press release about corporate blogs?
I see people [...]

The Weekly Whip - Corporate Blogs in Focus

CEO & Corporate Blogs in Focus - 11/28/06
A good story about boot-strapping your way to Internet success, from Bob Parsons of GoDaddy.
>> Go there
Dallas Maverick’s owner Mark Cuban blogs about the limitations of HDTV systems, just in time for Christmas.
>> Go there
Richard Edelman of Edelman PR muses about Chicago, the city of his birth, in [...]

A PR Man’s Take on Celebrity Meltdowns

Who better to comment on the effects of celebrity meltdowns than the head of a PR firm?
Steve Cody, co-founder of public relations firm Peppercom, recently wrote this interesting post on the subject.
Steve’s blog is full of insightful tidbits on marketing, PR and communications in this modern world we live in.
Also worth a read — Steve’s [...]