George Colony of Forrester Research recently blogged about marketing challenges and how to overcome them. Specifically, he writes about the shrinking budgets of many marketing departments. According to a Forrester survey or large companies, marketing budgets are down by 20% this year. The reasons for this curtailed spending are somewhat obvious — namely, the recession.
But [...]
As the publisher of a blogging advice website, I pay close attention the evolution of corporate communications. I also keep tabs on how CEOs are using their blogs, just for ideas and inspiration.
Because of this exposure to CEO blogging, I can tell you that the most commonly asked question on the subject is, “Should a [...]
I’m off for a week’s vacation, so I thought I would leave you with some blog highlights from the last few months.
A brief history of CEO blog coverage
Does a CEO need a blog consultant?
How a blog is born
New Blogging Guide Available
Corporate blogging - burden or benefit?
CEO’s guide to Web 2.0
Also note that we have plenty [...]
In a very short time, Bill Marriott seems to have hit his blogging stride. I get the impression he is a man with a lot to say, and man who has embraced his new medium with passion.
In a recent post on his blog, Bill shares another inside look at the people and programs of Marriott [...]
I know that blog consulting is big business for some, and I say all the power to them. But I’ve often wondered, does the average CEO really need a blogging consultant?
This is one of those questions that probably can’t be answered across the board. But if you asked me, I’d say no, in most cases [...]
I used to watch Grey’s Anatomy back in the early days, when it offered a quirky look behind the scenes of a busy hospital. Now it’s just another sappy, contrived “ER” style drama in the making.
But there’s good news, because if I want to know the genuine trials, tribulations and triumphs of running a hospital, [...]
Remember when people used to call the Internet a fad? “Oh, that Internet thing will never last. A bunch of connected computers … what’s the point?”
The same type of thing has happened with CEO blogs. A lot of folks “in the know” started out saying that CEO blogging would never take off, because CEOs aren’t [...]
Blogging isn’t easy. I’ll be the first to tell you that.
Or let me clarify that statement. Blogging well isn’t easy. Anyone can pound out content like a monkey and call themselves a blogger. [On a side note, I'm sure that somewhere in the world, there is an actual monkey who blogs.]
But when it comes to [...]
Sony CEO Jack Tretton recently threw down a gauntlet that was immediately accepted, mostly by tech bloggers.
In a overwhelming fit of corporate pride, Tretton said he would pay $1,200 for any PlayStation 3 (PS3) still on the store shelves. The bounty was testament to Tretton’s belief that the PS3 was such a hot seller you [...]
Ideas, advice and musings from the corporate blogosphere…
Alan Meckler of Jupitermedia strongly recommends you check out the Google Scholar program.
Bob Lutz shares his thoughts on GM’s new eco-friendly Chevrolet Volt, powered by a new electric propulsion system.
Mark Cuban, owner of the Dallas Mavericks, explains his beef with Google Video and YouTube, as it pertains [...]
CEO Blogs | brandon | 
August 31, 2009 5:10 pm | 
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