Michael Fitzgibbon, a labor lawyer from Ontario, has written an interesting post about corporate blogging / CEO blogging that brings up the question (can of worms?) of employee blogging, legal issues, etc.
Michael seems to share my belief that most concerns over corporate blogging come down to people issues, not technology issues. The technology may give certain “bad apples” a powerful medium, but it still starts as a people issue that can be prevented through good old-fashioned people skills.
Michael puts it more eloquently than I:
“…employers can’t ever fully protect themselves from the ‘rogue’ employee who chooses to use technology to further their own purposes. Employers can, and should, put in place policies and practices that minimize the risk. They can, and should, educate employees about the proper use of technology, but, in the end, it comes down to trust…”
~Brandon
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