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CEO Blog Evolution: A Look Back
I’m working on a chronicle of CEO blogs from a media coverage perspective — early predictions that turned out to be false, that kind of thing.
In the meantime, I thought you might find this USA Today story interesting. It’s from May 2005, and it gives reasons why CEOs are resistant to getting “tangled up in messy blogs.” The article states that “it’s going to take a brave CEO with thick skin to enter the blogosphere.”
How accurate was this early prediction of CEO blogging? Not very. Quite a few CEOs and senior execs have entered the blogging world, with more each week.
But what do I know? I just make observations based on facts and data, not personal assumptions. I guess I’ll never get a gig at USA Today.
~Brandon
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