It seems that bloggers are always jumping on the latest trend for link building, in order to boost their search engine rankings. But in reality, the most effective technique for link building has been around for years — and it will never change. It involves three things: (1) research, (2) content development and (3) an [...]

Reader Question:
I’m interested in establishing a blog for the magazine I work for. The magazine deals with local government in Ireland and is sent to people within the relevant sector. I’d like to increase its profile and one way I’m looking at that is by creating a blog relevant to the magazine.
I don’t anticipate any [...]

Reader Question:
Hey Brandon quick question for you i just started my own website its all sports related called http://www.sportsworldchat.com and i also started a blog thru wordpress which appears at www.sportsworldchat.com/blog however i wanted the blog to appear on the front page of my normal website page not a separate page, any idea how [...]

In this article, I’ll explain why search engine optimization is important for business blogs. Then I’ll give you a list of proven techniques you can use to optimize your blog for better search engine visibility.
You spend many hours each month publishing new content to your blog. You put your heart and soul into it. You [...]

During a recent blog consultation phone call, a curious client asked how many blogs I publish and how often I post new information. I told her that I currently average about 42 blog posts per week, across eight different blogs (this one is on the weekly rotation, by the way).
I didn’t think this was anything [...]

I know some bloggers who, over time, have learned the benefits of business blogging firsthand. But they complain that they’ve run out of blog content ideas and have nothing left to write about.
“The tank is empty. I’ve got nothing left. I want to keep blogging, but there’s simply nothing left for me to write about.”
Now, [...]

Every business blogger can benefit from good search engine visibility. Whether you use your blog for public relations or direct sales, you need to understand the basics of search engine optimization (SEO).
So in this lesson, I’m going to tell you how to optimize your blog content for better rankings in the major search engines.
In order [...]

Summary: In this “blogtorial” I’ll explain why the title tags on your blog posts are important for search engine visibility, and I’ll show you how to tweak your WordPress template in order to optimize your title tags for better rankings.
Note: Before we go any further, I should specify that this blogtorial is intended for people [...]

As the publisher of a blogging advice website, I pay close attention the evolution of corporate communications. I also keep tabs on how CEOs are using their blogs, just for ideas and inspiration.
Because of this exposure to CEO blogging, I can tell you that the most commonly asked question on the subject is, “Should a [...]

Stop me when this sounds familiar. You’ve created a new blog for your business, as a way to attract customers online. Now you’re ready to start your blog marketing program to kick things into high gear.
The only problem is, you’re not sure where or how to begin. This guy says one thing, that guy says [...]